NPB’s New “Size 4 to 6 Months” Consumer Campaign Encourages Early Introduction of Peanut to Infants – Alabama Peanut Producers Association

The National Peanut Board continues to advance the conversation around peanut allergy prevention with the launch today of its 2019 early introduction consumer campaign, “Size 4 to 6 Months.”


When the guidelines for early introduction of peanut foods to help prevent allergies were released by the National Institute of Allergy and Infectious Diseases (NIAID), the Board took a bold step to help make this new research part of public discourse.


As a new generation of parents are born every year, the need for ongoing awareness around the guidelines remains germane. To continue this important work, the National Peanut Board is releasing a limited edition baby fashion line.


Check out the cute outfits and learn more about introducing peanuts to infants at